Gatorade’s new social media command center

Should your company be taking social media seriously?  Ask Gatorade:  Gatorade’s Social Media Command Center.  Gatorade has stepped it up with a new social media center that monitors Tweets from Twitter in real time and trending topics as well.  That amounts to real-time reputation and brand monitoring.   Social media is quickly overpowering traditional SEO methods as well.  With the June introduction of Google’s Caffeine algorithm, traditional SEO methods are becoming less reliable.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s